Nithiin (born 30 March 1983) is an Indian film actor and producer known for his works predominantly in Telugu cinema. He is the son of noted Tollywood producer and film distributor Sudhakar Reddy. Nithiin made his film debut in the year 2002 with Jayam, for which he received the Filmfare Award for Best Male Debut – South. This film was one of the highest-grossing Telugu films of all time. Nithiin rose to prominence with starring roles in critical and commercial successes such as Dil (2003), Sri Anjaneyam (2004), and Sye (2004). However, Nithiin's career prospect declined for much of the 2000s due to a series of box-office flops following this initial success. In 2009, he made his Bollywood debut with RGV's Agyaat, which failed at the box office. Nithiin earned a success at the box office after eight years with the blockbuster romantic comedy film Ishq (2012), for which he was nominated for the Filmfare Award for Best Actor – Telugu. Following this, Nithiin managed to establish himself as a leading actor of Telugu cinema by starring in critical and commercial successes such as Gunde Jaari Gallanthayyinde (2013), which earned him another nomination for the Filmfare Award for Best Actor – Telugu, Heart Attack (2014), and Trivikram directorial A Aa (2016), which ranks as his highest grossing release. He is referred to as 'Youth Star' by his fans. He is also a brand ambassador of Cotton King which is the leading chain of shirts for men. He has been listed as Brand Ambassador for Swachh Bharat Campaign along with 9 other personalities for Telangana state by former Indian Union Urban Development Minister M. Venkaiah Naidu in 2015.