Jerome Alan West (May 28, 1938 – June 12, 2024) was an American basketball executive and former player. He played professionally for the Los Angeles Lakers of the National Basketball Association (NBA). His nicknames included "the Logo", in reference to his silhouette being the basis for the NBA logo; "Mr. Clutch", for his ability to make a big play in a key situation; "Mr. Outside", in reference to his perimeter play with the Los Angeles Lakers and "Zeke from Cabin Creek" for the creek near his birthplace of Chelyan, West Virginia. He earned the NCAA Final Four Most Outstanding Player honor despite the loss in the championship. He then embarked on a 14-year career with the Los Angeles Lakers and was the co-captain of the 1960 U.S. Olympic gold medal team, a squad that was inducted as a unit into the Naismith Memorial Basketball Hall of Fame in 2010. In 2024, he was inducted to the Hall of Fame as a contributor to the sport as an executive and consultant